We didn’t read about this problem. We lived it.
I tried to launch my own clothing brand. The idea was ready. The funds and the 1,000-piece minimum stopped me cold — so I shelved it.
Then I built the thing I wish had existed: a factory that says “start with 25,” backed by design, photoshoot, website and shipping, so the next founder doesn’t have to quit like I almost did.
And we don’t just make clothes — we already run a direct-to-consumer brand profitably online. We know how to sell, not just stitch.
Our team pairs IIM Lucknow business thinking with NIFT Delhi design craft — the exact two things a clothing brand has to get right.







